This course is FREE with an Online Subscription

Course Description

This course supports school leaders to clearly and consistently communicate a school vision that inspires improvement and unites their community. Aligned with the Australian Professional Standard for Principals – Professional Practice: Leading Improvement, Innovation and Change, the course explores why vision communication often falls short and how to avoid common pitfalls. Participants will learn how to craft a compelling message, adapt it for different audiences, and embed the vision into daily decisions, systems, and school culture.



Audience

School Leaders


Teaching Standards

7.4.4 Lead Level - Engage professionally with colleagues, parents/carers and the community - Engage with professional teaching networks and broader communities:  Take a leadership role in professional and community networks and support the involvement of colleagues in external learning opportunities.

6.4.4 Lead Level -Engage in professional learning - Apply professional learning and improve student learning:  Advocate for, participate in and lead strategies to support high-quality professional learning opportunities for colleagues that focus on improved student learning.



FREE with  Online Subscription

Course curriculum

  • 1

    Introduction

    • Welcome

    • Acknowledgement of Country

    • Learning Objectives

    • Teaching Standards

  • 2

    Module 1 – Why Vision Communication Fails (and How to Fix It)

    • Introduction

    • The Intention–Perception Gap

    • Common Leadership Traps in Communicating Vision

    • Applied Example

    • Australian Research Spotlight

    • Video Case Study: New Role, New Vision - Leadership Scenarios

    • Resource: Vision Communication Audit & Reflection Tool

    • Reflection Question
  • 3

    Module 2 - Crafting a Clear and Compelling Vision Message

    • Introduction

    • The “Vision in One Minute” Framework

    • From Policy-Speak to Plain Language

    • Resource – Rewriting Your Vision

    • The Power of Storytelling and Imagery

    • Reflection Question
  • 4

    Module 3 - Communicating the Vision Across Your Community

    • Introduction

    • One Vision, Many Audiences – Part 1

    • One Vision, Many Audiences – Part 2

    • Why Family and Community Engagement Strengthens Vision

    • Choosing the Right Communication Channels

    • Consistency and Repetition Build Trust

    • Reflection Activity

    • Maintaining Message Unity

    • Video Case Study: New role, new relationships – Leadership Scenarios

    • Case Study: One Vision, Many Voices

    • Resource: Vision Communication Planning Matrix

    • Reflection Question
  • 5

    Module 4 – Building Buy-In Through Dialogue, Not Just Direction

    • Introduction

    • Communication as a Conversation

    • Creating Feedback Loops

    • Empowering Without Losing Direction

    • Leveraging Informal Leaders and Early Adopters

    • Listening to Understand (Not Just to Respond)

    • Resource: Vision Influence Map

    • Reflection Question
  • 6

    Module 5 – From Vision to Action – Making It Stick

    • Introduction

    • Embedding Vision in Systems and Structures

    • Model the Vision in Action

    • Monitor for Understanding and Commitment

    • From Compliance to Commitment

    • Case Study: Vision Embedded in Practice

    • Resource: Vision-to-Action Checklist

    • Final Reflection

    • Wrap Up

    • Implementing Vision Communication: Post-Course 30-Minute Leadership Collaboration

    • Reference List
  • 7

    Course Feedback

    • Course Feedback

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